SHANGHAI, China, April 24, 2026 — infinityseek, a professional anti-aging brand, held its first brand launch in Shanghai, bringing together representatives from medicine, academia, industry associations and media. Wei Yu, Ph.D., who holds a doctorate in biomedical engineering from UCLA; Yanjun Liu, associate professor at the College of Food Science and Engineering, Ocean University of China; Professor Hongwei Guo, honorary chairman of the Shanghai Nutrition Society; and Minyao Pan, South China director of the Agricultural and Food Division at SGS China, joined infinityseek’s R&D team to discuss how products for healthy aging may move from basic supplementation toward more systematic support, through the company’s “third-generation Omega-3” approach.
Looking to underlying mechanisms of aging
In leading research journals such as Cell and Science, aging is increasingly being discussed as a form of systemic dysregulation. infinityseek pointed to chronic inflammation and declining vascular function as two interconnected pathways: the former may accelerate cellular aging through pro-inflammatory factors, while the latter may affect nutrient delivery and metabolic efficiency through impaired microcirculation. The company described their interaction as a difficult-to-reverse “aging spiral.”
That evolving scientific perspective is reshaping the industry’s approach from surface-level modification toward intervention in underlying biological processes. “Aging is an increase in entropy across living systems. Wrinkles are only a surface expression; systemic dysregulation is the core,” an infinityseek representative said at the launch. “We chose not to begin with surface-level modification, but to return to underlying mechanisms and pursue targeted intervention.”
Addressing what it sees as widespread concern about aging, infinityseek has positioned its first flagship product, Ocean Youth™ Marine Essence Oil, as “third-generation Omega-3.” The product appeared at the fifth World Bioscience and Technology Conference in Singapore and at the 2025 International Omega-3 Science and Industry Conference in the Guangdong-Hong Kong-Macao Greater Bay Area in late 2025. infinityseek describes the product as the result of its R&D team’s deeper exploration of “third-generation Omega-3” ingredients, designed to translate evidence-based life-science research into a targeted healthy-aging nutrition approach, overcome legacy ingredient and core-technology constraints, and set a new benchmark for the omega-3 category.
A company-described dual-target approach
What does infinityseek mean by “third-generation Omega-3”? At the launch, science advisor Wei Yu said that, in the company’s view, conventional omega-3 products have long faced four product-development constraints: susceptibility to oxidation, lipid-management efficacy affected by DHA, low efficiency in anti-inflammatory conversion and absorption limitations associated with bile-salt-dependent digestion. He said these limitations have made it difficult for conventional supplementation to penetrate cellular barriers and reach the core targets that the company associates with aging research.
Ocean Youth™ Marine Essence Oil starts with Nannochloropsis, a microalga whose lineage dates back 3.5 billion years, according to the company. infinityseek describes the product as a distinctive “third-generation Omega-3” dual-target intervention that it says overcomes existing technical limitations, built around inflammation-resolution research involving specialized pro-resolving mediators (SPMs) and a 100% EPA formulation for targeted lipid management. SPMs are lipid mediators associated with the active resolution of inflammation. The company said an animal study conducted with Hainan University found that, after eight weeks of continuous intake, four aging-related inflammatory factors decreased significantly by 35% and telomerase activity increased by 22%. It also said that its naturally sourced, 100% pure EPA formulation helps avoid DHA interference in lipid-metabolism regulation that it associates with conventional omega-3 products.
Beyond the dual-target approach, infinityseek said the product achieves breakthroughs in source purity, efficient absorption and processing. It said Nannochloropsis, which sits at the base of the marine food chain, helps avoid contaminant-residue risks linked to bioaccumulation in traditional fish oils. infinityseek also said the oil’s naturally occurring polar-lipid molecular structure has a high affinity with human cell membranes and enables rapid transmembrane transport. Citing its research data, the company reported absorption at four times that of high-purity fish oil and twice that of krill oil. It said the oil is produced through low-temperature natural extraction without chemical residues to help preserve active components.
The establishment of a quantitative method for detecting SPMs is also important to this area of life-science research. At the launch, infinityseek announced a comprehensive quality-management and SPMs-method co-development collaboration with SGS, the globally recognized third-party testing, inspection and certification organization. Pan said the teams had jointly developed an SPMs detection method — a critical technology at the international frontier for which China had lacked an established third-party testing standard. According to infinityseek, the work addresses industry challenges including trace-level detection, matrix interference and isomer separation; fills this gap in China’s third-party testing standards; and advances the field from broad claims to scientific quantification, strengthening the brand’s core competitive advantage through technical innovation.
Academic discussion and a global outlook
The technical value of “third-generation Omega-3” was a central topic for the scientific and industry participants. During the expert roundtable, Professor Guo said that a pronounced imbalance between omega-6 and omega-3 in modern diets may raise the risk of systemic inflammation. Professor Liu discussed the mechanism by which the body’s capacity to synthesize SPMs may decline with age and disrupted circadian rhythms. Participants shared the view that addressing inflammation is central to anti-aging and the first step in advanced health management, and characterized the systemic-intervention route represented by “third-generation Omega-3” as a path from scientific research toward broader healthy-aging practice.
As a brand focused on high-end anti-aging, infinityseek said it follows a global sourcing and R&D approach: selecting raw-material resources worldwide, bringing together academic expertise and production processes, and developing products intended to meet international standards. The company said its end-to-end scientific and quality-control system has received certifications from relevant organizations in China, the United States, Germany and other markets.
Looking ahead, infinityseek said it will continue to study aging science and translate frontier research into practical healthy-aging solutions, with the aim of supporting the orderly maintenance of internal functions and a higher quality of life.